Privacy Policy
Who we are
Our website address is: https://ourecohome.co.uk.
What personal data we collect and why we collect it
Comments
Effective as of July 22nd, 2020
Ourecö Home Ltd respects your privacy and is committed to transparent privacy practices. This “Privacy Policy” explains how Ourecö Home Ltd (collectively “Ourecö Home Ltd “, or “we“, or “us“, or “our“) collects, uses and shares your personal information in connection with your use of ourecohome.co.uk and explains your choices for how we handle your personal information. For convenience, the Site and our services are collectively referred to as the “Service.”
1. Contact details of the controller and the data protection officer
This data protection information applies to data processing by: Ourecö Home Ltd, Kemp House, 160 City Rd, London EC1V 2NX
Internet: www.ourecohome.co.uk. All interested parties and visitors to our website reach our data protection officer at: Email: privacy@ourecohome.co.uk
2. What personal data do we collect?
We collect the following types of personal data from you:
- Contact information – such as first name, email address, postal code
- Data we collect when you are visiting our website – such as IP address of the requesting device, date and time of access, name and URL of the retrieved file, website from which access is made (referrer URL), used browser and if applicable, the operating system of your computer as well as the name of your access provider
- Marketing data – such as the device you are browsing from, its operating system, and browsing behavior on the website
3. How do we collect your personal data?
We collect your personal data in the following ways:
- When you sign-up for our service – when you sign up for our service, we collect certain personal data such as first name and email address
- Through the use of our service – when you use our service, we collect personal data about your use of it such as frequency of use and time of access
- From third-parties – we receive personal data about you and your activity from third-parties, including advertisers and partners we work with. We will use this personal data either where you have provided your consent to the third-party or to us. Data sharing is taking place where we have a legitimate interest to use the personal data in order to provide you with our service
4. What do we use your personal data for?
We may use your personal data for the following purposes (“Processing Purposes”):
| Processing Purposes | Type(s) of personal data | Legal basis |
| To assist in the development, testing, enhancement and services | Type A, B, C | Legitimate interest |
| To communicate with you, either directly or through on of our partners about marketing, research, surveys and promotional purposes | Type A, C | Legitimate interest |
| Internal business purposes, including security, analytics, audit, and for our core operational activities | Type A, B, C | Legitimate interest |
If we process your data to protect legitimate interests, you may object to such processing by contacting privacy@yourecohome.co.uk, free of charge at any time.
Third-party service providers
We transmit your data to third-party providers for the purposes stated in this privacy policy. Those providers are listed in Marketing Tools and Analytics tools.
Transfer to other countries
Service providers who process personal data on our behalf outside the European Union (so-called third countries) are only used if there is an adequacy decision by the European Commission or appropriate or appropriate guarantees to the recipient for that third country, such as the EU-US Privacy Shield.
5. Cookies and similar technologies
When you visit our website, we store information on your computer in the form of cookies. Cookies are small files that are transferred from an internet server to your browser and stored on your hard disk. In the cookie information is stored, each resulting in connection with the specific terminal used. However, this does not mean that we are immediately aware of your identity.
We use two types of cookies. On the one hand, the use of cookies serves to make the use of our offer more pleasant for you. For example, we use so-called session cookies to recognize that you have already visited individual pages on our website. These are automatically deleted after leaving our page. In addition, to improve usability, we also use temporary cookies that are stored on your device for a specified period of time. If you visit our site again to take advantage of our services, it will automatically recognize that you have already been with us and what inputs and settings you have made, so you do not have to re-enter them.
On the other hand, we use cookies to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer. These cookies allow us to automatically recognize when you visit our site again that you have already been with us. We also use cookies for marketing purposes. These cookies store behavioral information about users obtained through the observance of their browsing habits, which allows a specific profile to be defined in order to show advertising on the basis of such profile. These cookies are automatically deleted after 14 months.
The data processed by cookies are for the purposes mentioned to protect our legitimate interests as well as the third party pursuant to Art. 6 para. 1 sentence 1 lit. f GDPR required.
If you do not want your computer to be recognized the next time you visit, you may also decline to use cookies by changing the settings in your browser to "decline cookies". The respective procedure can be found in the operating instructions of your respective browser. If you refuse the use of cookies, however, it may lead to restrictions in the use of some areas of our websites.
6. Marketing Tools
Sendinblue
We are using Sendinblue (SendinBlue SAS – Politique de confidentialité 55, rue d’Amsterdam 75008 Paris, France) for the purposes of sending you personalized emails to keep you informed about our product and services. To ensure that you are the owner of the specific email address, we are using the so-called double opt-in method. This means, we will only send you newsletters by email if you have confirmed your email address by clicking on a notification link. If you confirm your email address, the registration data, the time of registration and the IP address used for registration will be saved until you unsubscribe from the newsletter. The storage serves the purpose to send you the newsletter and to prove your registration.
Mailchimp
We are using Mailchimp (The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA) for the purposes of sending you personalized emails to keep you informed about our product and services. Your email address, the registration data, the time of registration and the IP address used for registration will be saved until you unsubscribe from the newsletter. The storage serves the purpose to send you the newsletter and to prove your registration.
Hotjar
We use HotJar (Level2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta) to record anonymous user session and for the purpose of site analysis and optimization. No personally identified user data is captured or stored by this service.
ActiveCampaign
We are using ActiveCampaign (1 North Dearborn Street, 5th floor
Chicago, IL 60602) for the purposes of sending you personalized emails to keep you informed about our product and services. To ensure that you are the owner of the specific email address, we are using the so-called double opt-in method. This means, we will only send you newsletters by email if you have confirmed your email address by clicking on a notification link. If you confirm your email address, the registration data, the time of registration and the IP address used for registration will be saved until you unsubscribe from the newsletter. The storage serves the purpose to send you the newsletter and to prove your registration.
Google AdWords
We have integrated Google AdWords on this site. Google AdWords is an Internet advertising service that allows advertisers to run both Google and Google Network search engine results. Google AdWords allows an advertiser to pre-set keywords that will display an ad on Google’s search engine results only when the search engine retrieves a keyword-related search result. On the Google Network, ads are distributed to topic-related sites using an automated algorithm and according to pre-defined keywords. The operating company for the services of Google AdWords is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of Google AdWords is to promote our site by displaying interest-based advertising on third-party websites and in the search engine results of Google’s search engine, and by displaying third-party advertisements on our site. If an affected person reaches our website via a Google ad, a so-called conversion cookie will be placed on Google’s information technology system by Google. The data and information collected through the use of the conversion cookie is used by Google to provide visitor statistics for our website. These visit statistics are then used by us to determine the success or failure of each AdWords ad and to optimize our AdWords ads for the future.
Neither our company nor any other Google AdWords advertiser receives any information from Google that could identify the data subject. The conversion cookie stores personally identifiable information, such as the websites visited by the affected person. The affected person can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting your browser used and thus permanently contradict the setting of cookies. Furthermore, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs. In addition, the data subject has the opportunity to object to Google’s interest-based advertising. To do this, the person concerned must access the link from each of the browsers they use and make the desired settings there. Additional information and Google’s privacy policy can be found at here.
Typeform
On this website or in e-mails you receive from us, there might be links included to Typeform. Typeform is a product to provide answers to given questions.
The operator of Typeform is the Spanish company TYPEFORM S.L., with registered address Carrer Bac de Roda, 163, 08018 Barcelona.
We only save the information you enter in the provided form and only for the given purpose mentioned in the Typeform survey description. Wherever possible, we commit to anonymizing data to further ensure the protection of our users. Any personal data collected that is not necessary for the execution of the task will be deleted. The data we collect will be routinely pseudonymised and later deleted, as long as they are no longer required to fulfil the contract.
Typeform is further explained under the following link: https://www.typeform.com/help
Typeform explains how they comply with current EU data protection law and with the GDPR here: https://www.typeform.com/help/gdpr-compliance
7. Analytics tools
Google Analytics
We use Google Analytics, a web analytics service provided by Google Inc., for the purpose of designing and continuously optimizing our pages www.google.com/intl/en/about (1600 Amphitheater Parkway, Mountain View, CA 94043, USA, hereafter "Google"). In this context, pseudonymized usage profiles are created and cookies are used. The information generated by the cookie about your use of this website such as:
· Browser type / version,
· used operating system,
· Referrer URL (the previously visited page),
· Host name of the accessing computer (IP address),
· Time of server request,
All information is transmitted and stored on Google servers in the US. For the US, there is a European Commission adequacy decision (EU / US Privacy Shield) under which Google is certified. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage for the purposes of market research and tailor-made website design. This information may also be transferred to third parties if required by law or if third parties process this data in the order. Under no circumstances will your IP address be merged with any other data provided by Google. The IP addresses are anonymized, so that an assignment is not possible (IP masking).
You can prevent the installation of cookies by setting the browser software accordingly; however, we point out that in this case not all features of this website may be fully exploited. In addition, you may prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on.
For further information about privacy related to Google Analytics, see the Google Analytics Help Center.
Facebook conversion pixel
We use the “conversion pixel” or visitor action pixel from Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) to track the effectiveness of Facebook ads for statistical and market research purposes. By calling this pixel from your browser, Facebook can see whether a Facebook ad was successful. For this we receive exclusively statistical data from Facebook without reference to a specific person. In particular, if you are logged in to Facebook, we also refer to their privacy information. Please click here if you wish to revoke your consent to conversion pixels. Alternatively, you can disable the Facebook Pixel on the Digital Advertising Alliance page at the following here.
8. Security
The security of your personal information important to us. We take a number of organizational, technical and physical measures designed to protect the personal information we collect, both during transmission and once we receive it. Our security is subject to constant improvement and our privacy policies are constantly being revised. Please make sure you have the latest version.
9. Personal data retention
We store personal data only as long as we are entitled to do so and the processing purpose is not eliminated. For the duration of storage of personal data, the respective statutory retention period applies. After the deadline, the corresponding data will be routinely deleted, if they are no longer required to fulfill the contract or to initiate a contract.
10. Your rights
You can receive information from us at any time free of charge if personal data about you are processed by us and also concretely which data about you are stored as well as a copy of the stored data. You can also correct and complete incorrect data.
Deletion, restriction and the right to be forgotten
You can request that we that we temporarily or permanently stop processing all or some of your personal data or in accordance with Art. 17 GDPR, demand the deletion of your personal data stored by us.
You have the right to request a copy of your personal data in electronic format and the right to transmit that personal data for use in another party’s service.
You can withdraw your consent at any time and also have the right to object to our reliance on our legitimate interests as the basis of our processing of your personal information that impacts your rights. You can submit these requests by email to privacy@ourecohome.co.uk or our postal address provided above. We may request specific information from you to help us confirm your identity and process your request. Applicable law may require or permit us to decline your request. If we decline your request, we will tell you why, subject to legal restrictions.
Right to complain to supervisory authority
You also have the right of appeal to the competent supervisory authority as well as the possibility of seeking legal remedies.
11. Update to this Privacy Policy
This privacy policy is currently valid. As a result of the further development of our website and offers thereof or due to changed legal or official requirements, it may be necessary to change this privacy policy. The current privacy policy can be viewed and printed by you at any time on the website at https://ourecohome.co.uk
As of: 22.07.2020
Marketing tools
Google AdWords
We have integrated Google AdWords on this site. Google AdWords is an Internet advertising service that allows advertisers to run both Google and Google Network search engine results. Google AdWords allows an advertiser to pre-set keywords that will display an ad on Google’s search engine results only when the search engine retrieves a keyword-related search result. On the Google Network, ads are distributed to topic-related sites using an automated algorithm and according to pre-defined keywords. The operating company for the services of Google AdWords is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of Google AdWords is to promote our site by displaying interest-based advertising on third-party websites and in the search engine results of Google’s search engine, and by displaying third-party advertisements on our site. If an affected person reaches our website via a Google ad, a so-called conversion cookie will be placed on Google’s information technology system by Google. The data and information collected through the use of the conversion cookie is used by Google to provide visitor statistics for our website. These visit statistics are then used by us to determine the success or failure of each AdWords ad and to optimize our AdWords ads for the future.
Neither our company nor any other Google AdWords advertiser receives any information from Google that could identify the data subject. The conversion cookie stores personally identifiable information, such as the websites visited by the affected person. The affected person can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting your browser used and thus permanently contradict the setting of cookies. Furthermore, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs. In addition, the data subject has the opportunity to object to Google’s interest-based advertising. To do this, the person concerned must access the link from each of the browsers they use and make the desired settings there. Additional information and Google’s privacy policy can be found at here.
On the website, we offer you the opportunity to subscribe to our personalized email newsletter, where we regularly inform you about news about our products and promotions. When subscribing to the newsletter, certain information is collected, such as your email address (required), first name, last name (optional). We use the so-called double opt-in method, i. We will only send you newsletters by email if you confirm by clicking on a link in our notification email that you are the owner of the specified email address. If you confirm your email address, the registration data, the time of registration and the IP address used for registration will be saved until you unsubscribe from the newsletter. The storage serves the purpose to send you the newsletter and to prove your registration. This is a legitimate interest within the meaning of the legal basis of this processing (Art. 6 para. 1 lit a GDPR). The provision of your personal data is voluntary. The legal basis for sending our newsletter to your email address is, in principle, your consent (Art. 6 para. 1 lit a GDPR). Insofar as you participate in a raffle organized by us and register for the purpose of concluding the contract for the raffle in return for our newsletter, the legal basis for the dispatch of our newsletter is the fulfillment of the contract (Art. 6 para. 1 lit. b GDPR). In cases in which we use the advertising use of your data as consideration in return for a participation in the competition, we clearly state this in the terms and conditions for the conclusion of the contract. You can unsubscribe from the newsletter at any time. A corresponding unsubscribe link can be found in every newsletter. Alternatively, you can also send your unsubscribe request to privacy@ourecohome.co.uk by email. We also use technologies in our newsletter that allow us to evaluate your use of the newsletter (such as opening the email, clicking links). This is done with the help of small graphics that are embedded in the newsletter (so-called pixels). The data is collected exclusively pseudonymized and also not linked with your other personal information.
The purpose of the processing is to produce general statistical evaluations as well as to optimize and develop our content and customer communication. Through our newsletter, we want to share content relevant to our customers and better understand what readers are actually interested in. This is a legitimate interest within the meaning of the legal basis of this processing (Art. 6 para. 1 lit f GDPR). If you do not wish to analyze your usage behavior, you can click on this link or disable graphics in your email program by default. The data for your use of the newsletter is stored pseudonym for 30 days and then completely pseudonymized.
Taboola
Taboola (https://www.taboola.com/de)
We make use of the services of Taboola, Inc., 1115 Broadway, 7th Floor, New York, NY 10010, USA., which provides a remarketing feature. This allows users of our website and other websites using Taboola‘s services to display interest-based ads.
Link to privacy policy: www.taboola.com/privacy-policy
Link to Opt-Out: https://www.taboola.com/privacy-policy#user-choices-and-optout
We are using Taboola, a platform to purchase media which provides display advertising space.
Further information can be found in the Taboola privacy policy at: https://taboola.com/cookie-policy
Outbrain
We make use of the services of Outbrain Inc., 39 West 13th Street, 3rd floor, New York, NY 10011, USA which provides a remarketing feature. This allows users of our website and other websites using Outbrain’s services to display interest-based ads.
According to Outbrain, European data protection law is complied with and the data transfer to the USA is secured by agreed standard contractual clauses. For more information about Outbrain’s services, please visit their privacy policy: https://www.outbrain.com/legal/privacy#privacy-policy/.
This link also includes an opt-out option.
Disable Outbrain
———————————
Analytics tools
Intro
In order to constantly improve our content and adapt it to the interests of our users we use tracking measures (e.g. frequency of visits, increase of page views) based on Art. 6 para. 1 sentence 1 lit. f GDPR. Our service providers are not themselves responsible for data protection purposes, they always process the pseudonymised user data according to instructions, based on a data processing agreement. You can deactivate the individual analysis services at any time for the future. Below you can find details about the analysis services we use.
Google Analytics
We use Google Analytics, a web analytics service provided by Google Inc., for the purpose of designing and continuously optimizing our pages www.google.com/intl/en/about (1600 Amphitheater Parkway, Mountain View, CA 94043, USA, hereafter "Google"). ). In this context, pseudonymised usage profiles are created and cookies are used. The information generated by the cookie about your use of this website such as:
· Browser type / version,
· used operating system,
· Referrer URL (the previously visited page),
· Host name of the accessing computer (IP address),
· Time of server request,
All information is transmitted and stored on Google servers in the US. For the US, there is a European Commission adequacy decision (EU / US Privacy Shield) under which Google is certified. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage for the purposes of market research and tailor-made website design. This information may also be transferred to third parties if required by law or if third parties process this data in the order. Under no circumstances will your IP address be merged with any other data provided by Google. The IP addresses are anonymized, so that an assignment is not possible (IP masking).
You can prevent the installation of cookies by setting the browser software accordingly; however, we point out that in this case not all features of this website may be fully exploited. In addition, you may prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on.
For further information about privacy related to Google Analytics, see the Google Analytics Help Center.
To assist in the development, testing, enhancement and services
To enable functionality in accordance with the description of
To provide you with products and services you have requested
To provide you with administrative notices such as user guidance/ product safety notices relating to your appliance, service or account
For troubleshooting and repairing purposes
To communicate with you about your product, service or account and similar customer service related activities
Internal business purposes, including security, analytics, audit, and for our core operational activities
To evaluate your feedback when you rate and review our products or services
To manage and operate our websites and applications, including online registrationOUreco